Vicky Reinhardt | Fieldfisher
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Professional background

Professional background

I am a dual-qualified lawyer (Germany and England) and advise the UK and international clients on their brand exploitation via third party relationships, including franchising, management, licensing, manufacturing and product distribution arrangements.

The range of clients I work for is very broad from global brands that are household names to medium-sized businesses or even start-ups.

My practice has a particular focus on clients from the hotel and leisure sector and I have worked with a number of hotels brands as well as owners and property developers, advising the latter on the terms of their hotel franchise and management agreements with the brands.

Another sector focus of mine is Life Sciences where I regularly advise pharma and medical device companies on a broad range of commercial agreements, including clinical trial agreements and ancillary documents (including project management of multijurisdictional trials), collaboration agreements between pharma clients and universities, master services agreements with CROs and all types of vendor agreements.
 

Authored pieces

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Hotels and Leisure
Insight

Hotel franchise agreements: 10 key considerations for hotel owners

10.08.2026
Hotel franchise agreements can have a significant impact on a hotel’s costs, operations and future flexibility. We look at 10 key areas hotel owners should consider before signing, from fees and capex to brand standards, financing, transfer rights and termination.
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Hotels and Leisure
Insight

Hotel franchise or management agreement?

23.06.2026
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Close-up image of industrial turbine blades, showing a detailed view of the intricate metal components arranged in a circular pattern. The blades display various shades of blue and pink, highlighting the precision and engineering involved in their design.
Press Release

Fieldfisher advises eEnergy Group plc on the sale of its energy management division

18.03.2024
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A digital, abstract circular shape formed by small, fragmented particles in shades of blue and purple against a dark background. The particles originate from opposite sides of the circle and create a sense of motion and energy as they converge to form the shape.
Insight

Fieldfisher advises Link Biologics on ground-breaking co-equity fundraising for dry eye disease program

15.09.2023
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Press Release

Fieldfisher's Franchising team is proud to once again be ranked Tier 1 by the Legal500

28.09.2022
The Legal500 research is based on feedback from clients, submissions from law firms and interviews with leading private practice lawyers.
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