John Cassels | Fieldfisher
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Professional background

Professional background

I co-head the firm's Regulatory Group.  I specialise in competition law and risk management, advising on all aspects of the UK and EU regimes including cartel investigations, antitrust litigation, restrictive agreements, dominance issues, alliances, and structural changes such as mergers and acquisitions.  I also work with clients on public procurement, state aid, international trade and regulatory investigations. My advice is practical and commercial, focusing on assessing and mitigating real risks.    

I have worked with clients across a broad range of industries from water and wastewater to soft drinks. I have particular expertise in regulated sectors, including food/beverage, transport, life sciences and financial/professional services.

I have a First Class Honours Degree in Law from the University of Glasgow (Scotland) and a Masters in Law and Economics (Distinction) from the University of Rotterdam (The Netherlands).

 

Awards & recognition

Awards & recognition

Peloton Interactive, Inc.
John Cassels and the entire Fieldfisher team has been a valuable partner to us as we entered the European market. They are responsive and thorough, but most importantly they have really taken the time to understand our business, our goals, and our people, and the result is smart, practical advice even when we're moving fast. We think of them as an extension of our team and would happily recommend them
Legal 500
Very astute, approachable and adaptable

Authored pieces

All Resources
Close-up of a person's hand with purple nail polish resting on the trackpad of an open laptop. The background is softly blurred with pink and blue tones. The person appears to be using the laptop, which is situated on a flat surface.
Public & Regulatory
Insight

No more faux five stars: CMA launches new fake reviews investigations

08.04.2026
The Competition and Markets Authority (CMA ) has announced five new investigations into alleged practices surrounding fake and misleading online reviews, signalling a more assertive approach to consumer law enforcement under the Digital Markets, Competition and Consumers Act 2024 (DMCCA ).
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A close-up image of a metallic maze with smooth, polished surfaces. The maze is displayed in shades of purple and blue. A white arrow is seen pointing through the maze, indicating a path.
International trade
Insight

NSIA consultation response

26.03.2026
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Technology
Insight

9 tech sector trends for 2026: regulation, resilience and recalibration

28.01.2026
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A glowing, digital rendering of Earth is displayed against a dark background. The planet is highlighted in vibrant pink and purple hues, with lines and dots creating a network effect around it, illustrating global connectivity and data exchange.
Technology
Insight

7 key takeaways from Fieldfisher’s 2025 Tech Sector GC Summit

29.10.2025
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Public & Regulatory
Insight

The cost of control: What the EU Commission's recent RPM fine means for brand pricing strategies

23.10.2025
In three parallel decisions that send a strong signal to consumer goods brands about antitrust enforcement priorities, the EU Commission has fined three iconic fashion houses - Gucci, Chloé, and Loewe - a combined total of €157 million for engaging in resale price maintenance (RPM ), a serious breach of EU competition law.
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What others say…

Peloton Interactive, Inc.
John Cassels and the entire Fieldfisher team has been a valuable partner to us as we entered the European market. They are responsive and thorough, but most importantly they have really taken the time to understand our business, our goals, and our people, and the result is smart, practical advice even when we're moving fast. We think of them as an extension of our team and would happily recommend them
Legal 500
Very astute, approachable and adaptable