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Publication

New consumer protection rights – Are you compliant?

New consumer protection rights – Are you compliant?

By | 13 Jun 2014

New regulations will come into force in the UK as of 13 June 2014 implementing certain elements of the EU Directive on Consumer Rights (adopted in October 2011).

Publication

Google and the European Commission: The New 'Search' Frontier

Google and the European Commission: The New 'Search' Frontier

By | 28 Feb 2014

At the beginning of February, the European Commission published a memo regarding its Google 'vertical search' investigation.

Publication

Running a legally compliant advertising campaign in a franchise network

Running a legally compliant advertising campaign in a franchise network

By and | 18 Feb 2014

Ask the directors of any business whether brand image and brand recognition are fundamental to their success and the majority will agree.

Publication

The Colonel Gets Caught Short - A Cautionary Tale on Short Term Price Promotions in Franchise Systems

The Colonel Gets Caught Short - A Cautionary Tale on Short Term Price Promotions in Franchise Systems

By and | 03 Feb 2014

A recent adjudication by the Advertising Standards Authority (ASA) raises interesting issues for franchisors who conduct national price promotions on behalf of their franchise network.

Publication

Adflash: Prize Promotions in Social Media

Adflash: Prize Promotions in Social Media

By and | 30 Jan 2014

Digital technology and online platforms continue to be attractive channels for marketers.

Publication

Prize promotions in Social Media

Prize promotions in Social Media

By | 20 Jan 2014

Social media, the El Dorado of media platforms